Very very interesting infographic today – a breakdown of typical salaries for positions within the SEO industry, in which I work. Thanks Onward Search for this great SEO salary guide and…. I’ll be in touch soon!
Quick infographic today from SEOmoz – An SEOs Guide to HTTP Status Codes. May sound boring, but configuring your server to give correct status codes can make or break a site’s SEO potential.
An SEOs Guide to HTTP Status Codes An Infographic | SEOmoz.
LVMH’s fashion and lifestyle blog Nowness, which I’ve been working with for quite some time, recently made a major step forward with their video implementation. Now, when users click the “share” button on any Nowness post page, they’ll get optimized video embed code which includes both the flash object embed code, as well as two easily accessible HTML links. These links will give users on mobile phones, and other devices direct access to the Nowness post page, as well as the ability to view the embedded video. Great going Nowness!
Example:
The fluid grid layout methodology is an emerging method for making websites instantly and optimally accessible from any device, with any size screen. Hopefully, we’ll start to see wider spread usage of these new features in CSS3, so new websites are designed with this kind of functionality in mind.
This was originally written in response to a question from my team at Morpheus Media. Lately we’ve been discussing on our team the use of Microformats and RDFa. There’s recently been a significant rise in industry attention to these emerging formats – earlier this year Google released its Webmasters Rich Snippets Testing Tool.
The Google Webmaster Tools Rich Snippet Testing Tool
Recently, a client asked me about Google Mobile Search Results, and how the algorithm works to prioritize results aimed specifically at mobile users. In general, I believe that Google favors mobile optimized sites in their mobile search results. There are a number of usability features, such as location base services, screen real estate, and touch gestures that greatly enhance the functionality of Mobile sites. Google seems to be optimizing its mobile search results to deliver sites that deliver enhanced mobile functionality to the user.
For your reference, below are a few resources regarding Google’s treatment of mobile optimized sites.
Resources:
Excerpt:
“Mobility is a ranking factor for mobile search, and not optimizing a
mobile site could make it more difficult to appear in competitive
nonbranded searches where mobility is a factor. Likewise, having an
optimized mobile site could make it easier to appear for competitive
nonbranded keywords where mobility is a factor.”“As mobile search evolves and mobile ranking factors become more
prevalent, brands that don’t optimize a mobile site today will be busy
playing catch up tomorrow, building mobile links and paying attention
to mobile ranking factors to their site. Search engines look at age of
links and age of site when it comes to ranking because such factors
are hard to manipulate. Success in mobile SEO will be difficult if
postponed until absolutely necessary.”
This week, Macala Wright Lee of popular industry blog Mashable.com ranked LVMH’s Fashion and Art Culture Site Nowness.com site in the top position in their 2010 wrapup of the 7 Stellar Examples of Branded Content from the Fashion Industry. It’s been great working with NOWNESS over the last few months on their SEO and interactive strategy, and very nice seeing them on this list. They consistently have compelling, original content, and as the article states, have always been setting the standard for fashion and art culture.
