In order for any project, campaign, or protest to be effective, it needs people to support it. And that means appealing to people in an interesting, engaging way, through marketing. One of the most powerful ways of connecting people in an effective marketing campaign is through visuals.
Recently at the Occupy Wall Street demonstrations and protest, protesters have been getting better and better looking signs from the Occupy Design project. Here are a few examples of the cool new “visual language for the 99 percent”:
